Meet Boston’s new workspace combines hospitality vibes and communal assets, resulting in a next level hub that excites and engages

Meet Boston, a private sector marketing and visitors’ services organization for the city of Boston, was working in a self-described “dungeon” with no natural light or connection to the city they represent. EAD was engaged to break down their silos, improve their efficiency and infuse vibrancy and fun into their new headquarters on the Greenway. With smart planning, we reduced the SF per person to gain communal assets and amenities for all, such as a living room and podcast studio. To set the tone of a hospitality atmosphere we embraced a neutral palette with vibrant pops of color used in poignant areas to reinforce brand identity. Their highly branded welcoming area is intended to excite both employees and visitors alike by showcasing current campaigns and awards and highlighting a live-stream of their social media accounts. Overall the new workspace achieves Meet Boston’s desire for an inclusive, branded, community-driven and amenity rich space to take them to the next level.

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• Increased the clients’ collaboration metrics by2.5x with several technology-forward meeting spaces of various sizes
• Enhanced employee wellbeing by designing awork-free living room, spacious wellness room, convenient personal storage, and private phone booths
• The café includes hospitality style banquettes, feature living wall, AV system, and catering kitchen suited for large events
• Details include custom wallcovering with branded easter eggs, layered visual and tactile textures for a rich experience, floor-to-ceiling glazing for enjoying city views, and a refined industrial vibe achieved by juxtaposing exposed ceilings with crisp, white glazing systems and clean-lined architectural details