IN PLACE January 2026 Newsletter
IN PLACE January 2026 Newsletter
One Big Thing: We reimagined the arrival experience in the Kresge Building at the School of Public Health by transforming elevator lobbies and entry circulation into a clearer, warmer, and more intuitive first impression.
Why It Works: The space is easier to navigate and modernized with the school’s new branding.
Design Highlights:
🧭 Intentional arrival sequence: Visitors move naturally past security toward elevators, reducing confusion and congestion.
🎨 Wayfinding through design: Floor-specific brand-based color palettes and custom wallcoverings support orientation without relying on signage overload.
🛂 Streamlined security: A new security desk improves flow while maintaining visibility and control.
📺 Clutter-free communication: Digital display screens replace bulletin boards, simplifying information sharing.
💡 Light as a feature: A fully illuminated backlit ceiling delivers even lighting and gives the lobby a distinct architectural identity.
🌿 Warm material palette: Wood and cohesive finishes soften the space and balance the technology-forward elements.
The Bottom Line: Thoughtful, targeted design can elevate everyday spaces. This renovation shows how flow, light, and an integrated brand identity can transform how a building feels the moment you step inside.